Hotel marketing Archives

This is how Pálos Resort more than doubled its pre-season occupancy through its own website

“A fairytale view of the forest, silence, tranquility, clean air. You can read, have a drink, relax in a hammock, watch deer in the evening, look at the starry sky from a deckchair at night.” This is Palos Resort. A magical, family-run resort in an idyllic...

What a cookieless world means for your hotel marketing and how to prepare for it?

Cookies have always been the online advertising industry’s main method to retarget customers. But soon we’ll have to say goodbye to 3rd party cookies, as by 2023, marketers will be living in a cookie-less world. Joining its competitors, Firefox and Safari, Google...

The most important hotel digital marketing tools in 2022

Do you remember the times when you had to walk to the phone booth to call someone? Or when we had to go to the library to gather material for our thesis? Or that travel agencies used to send reservations by fax? If your answer is no, then you’ve probably grown up in...

How to increase your revenue with personalized messages

According to a Hubspot survey, personalized and relevant content is no longer just a nice gesture to customers nowadays, it’s something that most people expect. Consider how customization has become an integral part of your daily life! When you sign in to your Youtube...

How to select the online travel agency to contract with?

Almost every online travel agency or coupon company claims to be a market leader in their own segment with hundreds of thousands of visitors monthly. They try to convince you that you are missing out on the biggest opportunity of your life if you do not enter into a...

New Year’s resolutions for hoteliers to keep in 2022

I’m probably not revealing a big secret by saying that most gym passes typically sell in January. And February is the month when most annual passes are redeemed 🙂 We’ve known since Bridget Jones that most New Year’s resolutions are not kept because it is hard to give...